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SEO & Digital Marketing Officer

  • Posted 8 months ago
  • Nepal

Job description

Location: Bhaktapur
Employment Type: Full-Time
Experience Level: Mid-Level
Salary: Negotiable




About the Role


We're looking for a dynamic and results-driven SEO & Digital Marketing Officer to lead and execute our digital presence. If you're passionate about creating impact through digital campaigns, content, and data-driven strategies—this role is for you.




Key Responsibilities


1. Digital Campaign Management



  • Plan, execute, and optimize digital marketing campaigns across Facebook, Instagram, LinkedIn, TikTok, and email.

  • Run both paid and organic campaigns, focused on performance and ROI.


2. Social Media Strategy & Advertising



  • Develop and implement social media strategies to grow brand awareness and engagement.

  • Manage daily content scheduling, community engagement, and trend monitoring.

  • Run paid ad campaigns (Facebook, Instagram, etc.) with budget control and performance analysis.


3. Content Creation & Management



  • Collaborate with the content team to produce engaging text, image, video, and blog content.

  • Maintain a consistent content calendar across all platforms.

  • Engage followers, manage DMs/comments, and work with user-generated content.


4. SEO & SEM



  • Design and execute on-page and off-page SEO strategies to improve search visibility.

  • Run SEM campaigns and ensure continuous website optimization for traffic and engagement.


5. Market Analysis & Strategy



  • Conduct market and competitor research to identify trends and opportunities.

  • Adapt strategies based on insights to keep digital efforts competitive and relevant.


6. Email Marketing



  • Design and run email campaigns with smart segmentation and targeted content.

  • Track campaign performance to boost engagement and retention.


7. Analytics & Reporting



  • Use Google Analytics, Facebook Insights, and other tools to track campaign metrics.

  • Report performance and offer actionable insights for improvement.


8. Customer Engagement



  • Respond to online inquiries, comments, and feedback in a timely and brand-aligned manner.

  • Foster a positive online community experience.






Qualifications



  • Proven experience in digital marketing, social media strategy, and SEO/SEM.

  • Hands-on with tools like Google Analytics, Search Console, and Facebook Ads Manager.

  • Strong grasp of content marketing, email campaigns, and social media trends.

  • Analytical mindset with solid communication and problem-solving skills.

  • Creative, proactive, and audience-focused.

  • Basic knowledge of graphic design tools (e.g., Canva, Photoshop) and web CMS is a plus.






How to Apply


Send your CV and a cover letter outlining your relevant experience and achievements to:
📧 apply@freelancednepal.com
📌 Subject Line: Application for SEO & Digital Marketing Officer




Join us to shape the digital future—let’s grow together.
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